Lead Ogilvy Advertising Agency

Tel Aviv

The brief was to design new offices for an advertising agency, that wanted to create a space that reflected their brand values. They wanted the space to show that they were contenders, thought out of the box had innovative ideas and could be trusted to get the job done.

Our task was to understand the constructs of the company and create an architectural scheme that was both cost effective (relying on the existing grid of rooms) and that created a better and more efficient workflow between departments.

The meeting rooms are at the center of the organization, as well as the communal spaces and waiting areas. Each department has a team leader and there are work stations situated in the main corridor which help coordinate the workflow. The space is transparent and filled with light. Openings have been enlarged in order to provide views onto the cityscape.

Materiality

Epoxy flooring, Black sheet metal, Red paint, European Oak, and White MDF

Details

Year
2017

Size
500 sqm

Architect
David Lebenthal

 

Photography
Tal Nisim